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FreshHomeideas.com Site/Brand Launch

FreshHomeideas.com Site/Brand Launch

Digital Strategy

I led a successful overhaul of this site following a transition to web.

CountryLiving.com Social Media Strategy

CountryLiving.com Social Media Strategy

Digital Strategy

I led Hearst Magazines into the world of Pinterest in 2011.

ALLYOU.COM America’s Smartest Shopper

ALLYOU.COM America’s Smartest Shopper

Digital Strategy

I launched this multi-platform initiative that encouraged our audience to nominate and vote for the smartest shopper in America.

ALLYOU.COM Grocery Deal Finder

ALLYOU.COM Grocery Deal Finder

Digital Strategy

I was editorial lead and project manager for this 2014 Grocery Deal Finder tool.

Women Leaders in College Sports Rebrand

Women Leaders in College Sports Rebrand

Digital Strategy

I led the organization’s website site relaunch and organizational rebrand

ModernFarmer.com #iamamodernfarmer

ModernFarmer.com #iamamodernfarmer

Digital Strategy

I launched our #iamamodernfarmer campaign and contest.

Better Homes & Gardens America’s Best Front Yard Contest

Better Homes & Gardens America’s Best Front Yard Contest

Digital Strategy

I helped launch the brand’s first cross-platform editorial franchise and contest.

ALLYOU.com Reality Checker Central

ALLYOU.com Reality Checker Central

Digital Strategy

I directed the editorial portion of this hub.

RepUp

RepUp

Digital Strategy

I launched and led marketing strategy along with a team of volunteers.

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