I launched our #iamamodernfarmer campaign and contest, which benefited Farm Aid. Thanks to strategic organic and paid promotion, 915 users published 2,547 posts on Instagram and Twitter, resulting in 28.5 million+ social media impressions during my tenure.
I led a successful overhaul of this site following a transition to web.
I led Hearst Magazines into the world of Pinterest in 2011.
A feature-length profile of artist Ken Shores.
A cover feature for Country Home.
In which I turn unfounded shame into a valiant defense.
Farmer profiles for Modern Farmer.